Intelligence Debrief on Fashion & Apparel

Target Debuts An All-Gender Product Line For Kids, Modular Shoes Are Self-Assembled By The Wearer, Here’s What’s In Store For PSFK Reports In The Second Half Of 2017, Why A Successful Online Resale Site Is Looking To Open Brick-And-Mortar Stores, Luxury Cannabis Line Makes Products Designed For Social Engagements, Japanese Brands Created Augmented Reality Sneakers, This Isolation Helmet Is Meant To Help Office Workers Be More Productive, Tod’s Campaign Blurs The Line Between Advertising And Cinema, Adidas Asked 50 Women Artists To Create Unique Sneakers For All 50 U.S. States, Business Cards Are Upcycled From Cotton T-Shirts, A Connected Shirt For Cows Helps Fight The Heat In Japan, Nike Brings Performance Footwear Technology To A New Sports Bra, Clothing Line Grows With Kids As They Get Bigger, Connected Gloves Help Wearers Feel Objects In Virtual Reality, LED Eyelashes Hint At The Future Of Fashion
PSFK

Fashion

July 14, 2017

Target Debuts An All-Gender Product Line For Kids
Target Debuts An All-Gender Product Line For Kids
The clothing line from Toca Boca was made in collaboration with a Swedish game developer


Modular Shoes Are Self-Assembled By The Wearer
Modular Shoes Are Self-Assembled By The Wearer
Looking for a shoe, a slipper or a sandal? The KI ecobe might be the only pair of footwear you need


Here’s What’s In Store For PSFK Reports In The Second Half Of 2017
Here’s What’s In Store For PSFK Reports In The Second Half Of 2017
To help our members understand the schedule for the rest of the year, here's a list of what we have chalked on the board


Why A Successful Online Resale Site Is Looking To Open Brick-And-Mortar Stores
Why A Successful Online Resale Site Is Looking To Open Brick-And-Mortar Stores
ThredUp, a hugely popular online thrift store, has begun opening physical retail locations for their resale products


Future of Health Vol 3
Luxury Cannabis Line Makes Products Designed For Social Engagements
Luxury Cannabis Line Makes Products Designed For Social Engagements
Beboe brought their line of highly designed social products, such as a single-use vaporizer pen and apple-spice pastille edibles, to San Francisco


Japanese Brands Created Augmented Reality Sneakers
Japanese Brands Created Augmented Reality Sneakers
The shoes from Onitsuka Tiger pair with an app that makes the stripes on the footwear come to life


This Isolation Helmet Is Meant To Help Office Workers Be More Productive
This Isolation Helmet Is Meant To Help Office Workers Be More Productive
A giant internet-connected helmet could be the answer to all of your productivity woes at work—if you're willing to put it on!


Tod’s Campaign Blurs The Line Between Advertising And Cinema
Tod’s Campaign Blurs The Line Between Advertising And Cinema
This 15-minute promotional film with a plot and full-fledged characters feels far from a typical advertisement


Adidas Asked 50 Women Artists To Create Unique Sneakers For All 50 U.S. States
Adidas Asked 50 Women Artists To Create Unique Sneakers For All 50 U.S. States
Adidas is using their new UltraBOOST X sneakers to help empower women with the sale of specially designed state sneakers


Business Cards Are Upcycled From Cotton T-Shirts
Business Cards Are Upcycled From Cotton T-Shirts
A printing company takes the leftover scraps from cotton T-shirt molds and turns them into paper for business cards


A Connected Shirt For Cows Helps Fight The Heat In Japan
A Connected Shirt For Cows Helps Fight The Heat In Japan
The specially designed shirt helps cattle cool down in summer and keep producing milk


Nike Brings Performance Footwear Technology To A New Sports Bra
Nike Brings Performance Footwear Technology To A New Sports Bra
The new bra for female athletes makes use of Nike's Flyknit fabric technology, which has previously been applied only to footwear


Clothing Line Grows With Kids As They Get Bigger
Clothing Line Grows With Kids As They Get Bigger
Petit Pli is a line of garments made with special pleats that are meant to help the clothes expand as kids grow bigger and reduce waste


Connected Gloves Help Wearers Feel Objects In Virtual Reality
Connected Gloves Help Wearers Feel Objects In Virtual Reality
A project called Touching the Void allows VR users to feel out virtual things with finely tuned vibrations


LED Eyelashes Hint At The Future Of Fashion
LED Eyelashes Hint At The Future Of Fashion
A new wearable plays light patterns across a person's eyelashes to make their eyes stand out at a party or a show


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In addition to our client work, PSFK Labs oversees the innovation portal PSFK.com and produces a series of reports, workshops and events that inspire creative professionals in their work.
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