Lyft Created A Branded Beer That Comes With Discounts On Rides...and more

Singapore Store Only Sells Products Funded On Kickstarter LG Is Creating Robots To Make Shopping And Travel More Convenient Connected Credit Card Has The Features Of A Small Computer IKEA Store Opening Entertained Customers With A VR Pillow Game This App Rewards Students For Time Not Spent On Their Phones PSFK Launches The AI Retail Playbook Christian Louboutin Opened Its Own Luxury Nail Bar Rethinking Physical Storefronts For Experiential Brand Building Bringing A Multidisciplinary Vision To Brand Strategy KFC Remodeled One Restaurant To Highlight Its VR Training Simulator Peloton Treadmill Furthers The Fitness Brand's Bid To Disrupt Gyms London Sonos Store's Listening Rooms Are Custom Built For Good Acoustics Amazon Is Bringing Dash Buttons To Every Screen In Your Home Kodak Is Using Blockchain To Spot Unlicensed Images Around The Web This California Startup Pays Homeowners To Reduce Electricity Use

The New Consumer Experience


Daily

January 17, 2018

 

We have a pair of stories today that meet at the intersection of advertising and mobility. First, check out how Lyft created their own brand of beer which includes discounts for rides in an effort to prevent drunk driving. Audi developed a script that detects if a driver is behind the wheel and prevents them from browsing the web. Also, check out a new store in Singapore called We The People, which only sells products that have been successfully funded on Kickstarter.

Andrew Vaterlaus-Staby, Editorial Director

Singapore Store Only Sells Products Funded On Kickstarter

We The People retail stores provide consumers with an opportunity to purchase crowdfunded products in person

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LG Is Creating Robots To Make Shopping And Travel More Convenient

These robots were designed to make specific aspects of the hotel, airport and supermarket experiences easier for customers

Read More

Connected Credit Card Has The Features Of A Small Computer

Dynamics Inc. wants to introduce a new breed of plastic money, complete with an e-ink display and built-in cellular connection

Read More

IKEA Store Opening Entertained Customers With A VR Pillow Game

The home retailer is bringing virtual reality into in-store events with an experience that lets shoppers play games and explore the IKEA world

Read More

This App Rewards Students For Time Not Spent On Their Phones

The Hold app—already used by 40% of students in Norway—allows users to earn rewards such as cinema tickets for not using their phone

Read More

PSFK Launches The AI Retail Playbook

In partnership with Microsoft, PSFK's latest report outlines a new vision for the retail experience powered by artificial intelligence

Read More

Christian Louboutin Opened Its Own Luxury Nail Bar

The luxury shoe brand broadens its focus from toes to fingertips with a beauty pop-up

Read More

Rethinking Physical Storefronts For Experiential Brand Building

PSFK researchers explore how brands are using physical storefronts to deliver experiences that showcase their unique offerings and commitment to customers

Read More

What's New
From PSFK

AI Retail Playbook

PSFK's AI Retail Playbook explores a new sea of change disrupting the retail industry—artificial intelligence. From cognitive computing to deep learning softwares, AI-powered infrastructures are driving meaningful and delightful shopping experiences like never before. Developed in partnership with Microsoft, the AI Retail Playbook will help retailers understand these technologies in context to contemporary consumer behavior and the multichannel retail landscape.
Published January 2018

Learn More

Experiential Brand Building

This PSFK research paper gives an overview of how brands are leveraging their physical storefronts and spaces to deliver experiences that showcase their brand's unique culture, offerings and/or commitment to their customers. The paper provides related insights and examples that exhibit the transition from transactional brick-and-mortar retail to brand experience hubs that promote key consumer touchpoints like social purpose, wellness, community and lifestyle.
Published January 2018

Learn More

PSFK presents CXI 2018

In its 12th year, PSFK will host a multi-track event that shares, analyzes and explains innovation in the new consumer experience. Named CXI 2018 will be attended by up to 650 creative professionals, will feature talks by over 40 pioneers across industries, and include worksessions and active networking.

Learn More

More Intelligence

 

Bringing A Multidisciplinary Vision To Brand Strategy

Strategic designer Maria Silva Mora talks to PSFK about enriching her design background with insights from trend forecasting and human behavior

Read More

KFC Remodeled One Restaurant To Highlight Its VR Training Simulator

This one-of-a-kind KFC location allows customers to play the company's virtual reality training game and try exclusive menu items

Read More

Peloton Treadmill Furthers The Fitness Brand’s Bid To Disrupt Gyms

The second exercise machine from Peloton is a treadmill paired with on-demand circuit and bootcamp classes

Read More

London Sonos Store’s Listening Rooms Are Custom Built For Good Acoustics

The concept store incorporates materials and surfaces that optimize acoustics

Read More

Amazon Is Bringing Dash Buttons To Every Screen In Your Home

New software from Amazon allows home appliances with screens, such as smart fridges and washing machines, to incorporate a virtual Dash button

Read More

Kodak Is Using Blockchain To Spot Unlicensed Images Around The Web

Kodak will launch a new platform, KodakOne, designed to protect the image rights of photographers

Read More

This California Startup Pays Homeowners To Reduce Electricity Use

OhmConnect helps to cut power use by aggregating the energy savings of many users who opt to "unplug" at select times

Read More


News From Around The Web


Retail

[Insight] 'Pop-Ups: The Restaurant' Aims to Be a Rotating Ode to Pop-Culture

Retail

[Stat] Does Amazon create jobs? Well, it hired 75,000 robots in 2017

Quick Reference Tools & On-Demand Services when you become a member

Chat A Researcher

Complimentary research assistance with 72 hour turnaround. Reports include stats, quotes, and multiple best-in-class examples on research topic.

Learn More

Insights Reports

Access to over 60 Trends Research Reports with several new surveys published every month.

Learn More

Immersion & Events

Access to monthly trend and innovation webinars, discounts to conferences.

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Learn more at psfk.com/membership

                                                           
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Product & Service Experience Design

Peloton Treadmill Furthers The Fitness Brand's Bid To Disrupt Gyms London Sonos Store's Listening Rooms Are Custom Built For Good Acoustics H&M's Sustainable Activewear Incorporates Recycled Fabrics Home Depot Takes A 360-Degree Look At DIY Projects On Pinterest London Brand Recycled 60,000 Plastic Bottles For Its Store Interior How Lyft Plans To Put An End To Traffic Vivienne Westwood Forgoes Runway Show, Favoring Digital Alternatives Bringing A Multidisciplinary Vision To Brand Strategy These Chairs Are Made From Reebok's Flexweave Material Art Workshops Help Adults Who 'Can't Draw' Wearable Phone Lets Parents Keep In Contact With Young Children Wristband Lets Wearers Hear Calls Through Their Fingers Kohler Made A Voice-Activated Mirror To Command Home Bathrooms Connected Bike Light Alerts Emergency Services If There Is An Accident This Small Device Promises Spa Treatment In A Handheld Package

The New Consumer Experience


Product & Service Experience Design

January 17, 2018

 

Product design had time to shine at CES 2018, with startups and giants alike presenting their tech solutions for everything from skincare to bathrooms and bike safety. We covered a bunch of devices that made their debuts at the conference last week. What were the hits and misses for you? Let us know on social—we'd love to hear them.

Isabella Alimonti, Site Editor

Peloton Treadmill Furthers The Fitness Brand’s Bid To Disrupt Gyms

The second exercise machine from Peloton is a treadmill paired with on-demand circuit and bootcamp classes

Read More

London Sonos Store’s Listening Rooms Are Custom Built For Good Acoustics

The concept store incorporates materials and surfaces that optimize acoustics

Read More

H&M’s Sustainable Activewear Incorporates Recycled Fabrics

The fashion retailer is moving forward with its commitment to become a circular business

Read More

Home Depot Takes A 360-Degree Look At DIY Projects On Pinterest

The Built-In Pins campaign offers an interactive and shoppable virtual experience

Read More

What's New
From PSFK

Exploring Retail Innovations In Shanghai And Hong Kong

This PSFK research papers explores examples of retail innovation creating cutting-edge and unique experiences for Chinese consumers in Shanghai and Hong Kong.
Published October 2017

Learn More

Automating The New Patient Experience

This PSFK research paper gives an overview of how medical practitioners are utilizing digital scheduling platforms to streamline the patient intake process and efficiently connect them to the right doctors. The paper provides related insight and examples that exhibit the ways that medical practitioners and patients are using AI-driven self-scheduling and smart calendar software to schedule appointments, conversational assistants to diagnose and prescribe medicines, and virtual platforms for remote consultations. Tangential research provides additional insight into ways that retailers are using scheduling software to optimize staffing for improved customer experiences.
Published August 2017

Learn More

More Intelligence

 

London Brand Recycled 60,000 Plastic Bottles For Its Store Interior

Bottletop's new store in London is being constructed entirely from recycled materials

Read More

How Lyft Plans To Put An End To Traffic

Backed by research showing that passengers are moving away from car ownership, Lyft proposes a more sustainable system of transportation

Read More

Vivienne Westwood Forgoes Runway Show, Favoring Digital Alternatives

Citing the environmental costs of runway shows, the British designer instead showcased her new collection in a video released online

Read More

Bringing A Multidisciplinary Vision To Brand Strategy

Strategic designer Maria Silva Mora talks to PSFK about enriching her design background with insights from trend forecasting and human behavior

Read More

These Chairs Are Made From Reebok’s Flexweave Material

Odd Matter used the performance textile to make a seat that engages your core

Read More

Art Workshops Help Adults Who ‘Can’t Draw’

Neil Powell created a series of workshops to encourage adults who feel they lack artistic talent

Read More

Wearable Phone Lets Parents Keep In Contact With Young Children

This wearable device was made to act as a smartphone for children, with ample parental controls

Read More

Wristband Lets Wearers Hear Calls Through Their Fingers

The Sgnl wristband uses bone conduction to allow the wearer to take calls through their fingers, simply by pressing them to their ear

Read More

Kohler Made A Voice-Activated Mirror To Command Home Bathrooms

Kohler launched a new product line called Kohler Konnect, which links kitchen and bathroom faucets to a voice-controlled mirror

Read More

Connected Bike Light Alerts Emergency Services If There Is An Accident

This magnetic light attaches to the back of a bicycle helmet and functions as a brake and turn signal

Read More

This Small Device Promises Spa Treatment In A Handheld Package

Swedish brand Foreo is introducing the world's first "smart mask" to the beauty market

Read More


News From Around The Web


Design & Architecture

[Insight] Ikea Wants To Know If You'd Ever Share Your Bathroom

Design & Architecture

[Stat] Does Amazon create jobs? Well, it hired 75,000 robots in 2017

Quick Reference Tools & On-Demand Services when you become a member

Chat A Researcher

Complimentary research assistance with 72 hour turnaround. Reports include stats, quotes, and multiple best-in-class examples on research topic.

Learn More

Insights Reports

Access to over 60 Trends Research Reports with several new surveys published every month.

Learn More

Immersion & Events

Access to monthly trend and innovation webinars, discounts to conferences.

Learn More

Learn more at psfk.com/membership

                                                           
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PSFK · 42 Bond St · 6th Floor · New York, NY 10012 · USA